Peacock Blue in Newlands Village was robbed last Tuesday of stock worth R100 000.
Five men entered the shop on Tuesday May 29, at 3.30pm and stole the merchandise.
Claremont SAPS said the men threatened the owner with a gun.
“The five suspects were dressed in smart casual clothing with caps and gloves on.
“They were driving a silver Corsa bakkie with no canopy, and the registration number is CL 14939,” said Colonel Maree Louw, from Claremont SAPS.
Paul Eccles, 66, owner of the menswear store with his wife, Patricia said after he opened the security gate to allow one man in, but then the man had kept the gate open for his accomplice to follow.
The second man pulled a gun on Mr Eccles and asked him to hand over his watch and his wedding ring. Mr Eccles was then locked in the toilet.
Security cameras picked up three more men entering the store with large blue plastic bags which they filled with cashmere sweaters, suede shoes, down jackets and Peacock Blue swim shorts along with Mr Eccles’s iPhone and laptop.
Mr Eccles, who was locked in the shop toilet for 30 minutes after the thieves took the key with them when they left, was eventually rescued when employees from the shop next door heard him banging on the wall.
“I thought to myself ‘here we go’,” as the second guy entered. It was too late to press the panic button.
“He told me he didn’t want to use the gun but would if he had to.
“I followed their instructions but then I asked for my wedding ring, which I had for 43 years, to be returned, and he gave it to me,” said Mr Eccles.
According to Claremont SAPS, the robbers took clothing worth R100 000 and R400 cash.
The detectives investigating the case have asked that anyone with information contact the investigating officer, Sergeant Reagan Manual, at 021 657 2240.